A straight-talking summary of GDPR-enforced changes to Facebook’s Paid Media proposition

Facebook’s Paid Media proposition is changing. After the data breach, and with GDPR coming up, it’s clear why they’re doing it. But, if you use Facebook for advertising, you’ll want to know what’s changing and how. As a Facebook partner, we’ve got all the finer details.

In this week’s Serious Social, we’re bringing you the latest. And, we’re here to help you recognise the impact on the industry and on your advertising.

Get months’ worth of vital info, including key dates and data changes, in just 5 minutes.

 

Latest Posts

FMCG brands don’t need more hacks. They need to understand the behaviour behind the feed. This is my particular bugbear right now. The algorithm is only useful when you understand the people behind the signals.  We get endless tips about timing, hooks, formats, posting frequency and “what the algorithm wants”,…
Read More
Pinterest has announced a major update to the way its advertising system works, helping businesses show more relevant ads to users at the right time. The platform has improved its ad-serving model so it can now combine a user’s previous online activity with what they are currently…
Read More
If you work with motion, animation, or graphic design, or you just love watching how visual ideas are made, 2026’s calendar is looking pretty lively. Below are the events that I’d actually recommend checking out: the festivals, screenings, and niche gatherings where you’ll learn something useful and meet the kinds…
Read More