Avatar You Ready?

We all love a good avatar, right? And TikTok is no exception. A few days ago, Matt Navarra tweeted a little sneak peek at some new TikTok features, with one being customisable avatars;

You’ll be able to choose a face template and play around with the expressions based off your own face… Sound familiar?

Of course, it does! Apple’s MeMoji’s were introduced back in 2018 with the release of iOS12 (Animoji’s in 2017), and I’m sure we’ve all seen the hilarity that has ensued since. Let’s have a reminder, shall we?

However, it doesn’t seem as though these will be exactly like Apple’s version, rather just a still. I’m sure in time TikTok will have a filter for these and our feeds will fill up with cute and funny avatar videos.

Latest Posts

Truth on Fire, and Brands Are in the Line of It We’re all in the truth business now. At Somerset House, on a chilly evening in June, I joined a panel to unpack the uncomfortable realities of misinformation and disinformation, and what brands can do about it. The session was…
Read More
Yes, that is me being a bit obvious, but sometimes you need to be a bit blunt.  Social is where buyers research, where conversion journeys begin, and where measurable business outcomes are shaped. And yet too often, it’s still seen as secondary to ‘real’ marketing. This newsletter edition…
Read More
Reddit may have been in the shadows of other social platforms for years – in fact, the debate is on as to whether it’s a social platform at all – but one thing is for sure, the B2B buyer and marketeer are finding it a safe haven for research and…
Read More