Dear Social Santa…

December 17, 2013

Writing a Christmas letter to Santa is not as easy as it sounds and it really could take you a while. What happens if you have forgotten something? Will he be able to read your hand-writing? Is the address written correctly? There are just too many things to worry about. But my main worry would be knowing if you have sent the letter in-time so that it reaches him before Christmas day.

The Royal Mail’s Christmas letter deadline was Friday, 6th December. This deadline is extremely early. As we all know, the great Christmas specific presents (films, albums, sweets, etc) don’t come out until closer to the 25th December. You might agree with me and think it is too late in December to post your Christmas letter, but do not fear, there are other methods of reaching him other than by snail mail.

Facebook

With more than 1.1 million people talking about him and fantastic post engagement Santa Claus has an online community many brands would be jealous of. If you were to write your letter via Facebook I would suggest keeping the list short and specific. Competition is high.

Twitter (@santa)

Santa has remarkably got over 26,000 followers! The competition for getting exactly what you want this Christmas is lower but his engagement with his fan is low with only 549 tweets. The great thing about writing your Christmas list on twitter is that you can constantly pester him!

Top tip: keep a record of all your #xmasletter tweets. By doing this you can remember exactly what you have asked for. It could get pretty out of hand (if you’re like me!).

Google+

This is my personal favorite. Santa has around 25k followers on Google+ and regularly shares content with his followers. With no character restrictions or high competition Google+ offers you the chance to fully explain why you have been a good boy or girl this year and submit a detailed list of exactly what you need.

LinkedIn

Santa unfortunately is not on LinkedIn. To be honest I think he has job security for life and is not seeking new employment elsewhere. He’d be mad to give up his job, don’t you think?

Additional option

If you really do prefer hand-writing your Christmas letter, and would like to ensure he has got your letter on time, why not hand deliver it to Santa Claus’ Main Post Office? “The cheerful Postal Elves will post your greetings for you, whether it’s Christmas or the middle of summer.”

Please do NOT forgot to:

Leave out a mince pie, glass of sherry, port or warm milk for Santa and a carrot for Rudolf (or many carrots for all 8 reindeer) on Christmas eve to ensure safe delivery.

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