Digging up insights to fuel creativity – Highlights from the Brandwatch Now You Know Conference

We’re out and about again! This time, our CEO Katy was captivated by insights at the Brandwatch Now You Know conference, learning how digging up data can open up creative opportunity for brands. Katy’s very own roundtable discussion got people from all sorts of brands fired-up, talking about the best ways to share and make insights digestible among teams and the rest of the business. Join us in this week’s #SeriousSocial to find out about the conference theme of ‘No Nonsense Intelligence’, as Katy reveals her highlights about insights.

Latest Posts

If you’re trying to crack the TikTok code, video length is probably on your mind. Should you keep it short and snappy, or go for longer, more in-depth content? The latest data gives us some clues and the results might surprise you. Ultra-short videos (5-10 seconds): quick…
Read More
We all knew it was for a while – but now the suppression of organic reach has hit new levels for B2B. Facebook business pages are pushing organic reach down and LinkedIn is giving you a time limit to make your post impactful. Yes, organic B2B content is going…
Read More
Visibility now comes with a price tag The last scraps of organic reach have crumbled, leaving brands and creators staring at their engagement metrics in horror. If you’re not paying, you’re not playing. For years, brands have clung to the idea that social media could still drive…
Read More