Facebook’s design change: thumbs up or thumbs down?

In recent months we have found that social networks are becoming more and more competitive. They all have one eye on Google+ and they are all making regular updates or changes daily. Out of the big four social media platforms (Facebook, Twitter, Google+ and LinkedIn) Facebook believes that if the platform is simple then people are more likely to use it.  Facebook does not only focus on making things simpler, of course not, but I have found that their core strength is that it is very user friendly. The developers, designers and strategies work together to solve user issues and this is exactly what they have done with a new design of the Facebook “Like” button.

In with the new…

Out with the old…

The thumbs up logo is fun, iconic and something that the world and Facebook users relate to. And Facebook’s “share” button will also be in the the same design. Time will tell if the design change will “help people share more great content across the web” but lets hope they are not substituting practicality for plain old fun.

© Facebook. New Like Logo

© Facebook. Like Logo

Latest Posts

The funnel still matters, but social runs it: brand gravity for familiarity, clean demand capture for speed, and AEO to show up in AI answers.
Read More
Instagram Rings is a new and exciting award that celebrates creators who take bold, creative risks and push the boundaries of content on the platform. Instead of focusing on follower counts or financial benchmarks, it honors originality, cultural impact, and the spirit of experimentation. Winners receive…
Read More
From Oasis-fuelled nostalgia to TikTok Shop, here’s how UK culture drives baskets. Build for durable shifts, ride bubbles wisely.
Read More