For $8, What Could Go Wrong?

November 14, 2022

You know, I figured we could take a look at the $8 Twitter verification that Elon Musk thought would be a great idea.  If you have no idea what’s going on, here’s a little recap for you;

A few weeks ago, Elon Musk completed his $44 billion deal to own Twitter, he said it was “to help humanity”

He then went on to upgrade Twitter with Twitter Blue – a monthly subscription that allowed *a n y o n e* to have a blue checkmark – verified or not.

Apparently this new subscription model is supposed to “elevate quality conversations on Twitter. “

And boy did it!

Let’s have a gander at the chaos that ensued soon after by checking out some of the best Twitter Blue moments.

The Nintendo impersonator 🫢

McDonalds is now vegan

American Pharmaceuticals Eli Lily & Co make insulin free 👀

Nestle impersonators 😬

And lastly, Doja Cat being stuck at Christmas

Latest Posts

A high-ticket sports brand achieved approximately 6x ROAS. That is a fantastic paid social result. The real story is how it was achieved. For any DTC marketer, a 6x ROAS result commands attention. For a high-ticket sports brand, where purchase cycles are longer, consideration is higher and buyers are naturally…
Read More
In B2B social, employee advocacy should not be treated as a “nice to have”. It is one of the clearest opportunities for brands that want to build trust, extend reach, and create more meaningful conversations with the people they are trying to influence. When your people share content, algorithms push…
Read More
The social commerce system behind 6x ROAS A 6x ROAS on high-ticket sports equipment is an exceptional result. We saw this first-hand with Motocaddy, where a joined-up approach to social, paid activation and measurement delivered approximately 6x ROAS. With paid social ROAS for sporting goods brands often sitting between 2x…
Read More