Harness the power of online communities – IF at the IDM

June 28, 2011

The institute of direct marketing (IDM) has just uploaded a lovely video of Adam as the course tutor of a very practical workshop on social media.
The social media training course demonstrates how to:

identify where social media can add value for your organisation
map out your social eco-system
understand how to identify and engage online influencers
set measurement frameworks
understand how online communities work
set out policies and procedures to manage risk
monitor online conversations about your organization

Adam looks very cheerful in the video clip! And so he should, the feedback from delegates so far has been fantastic.

Latest Posts

News seems to follow Meta wherever it goes – mostly for worse. So, when it was revealed this week that Meta is considering a paid-for experience for its UK users to remove ads – we thought we’d give it a once over. Off the back of Meta…

In today’s digital age, social media is more than just a platform for sharing updates, it’s a powerful tool for building brands, connecting with audiences, and driving engagement. But with so much content flooding our feeds daily, how do you make yours thumb-stopping? Whether you’re a business owner, influencer, or…

Your business invests time and effort into networking events, conferences, and industry gatherings. But what happens after the event? Too often, valuable photos and videos sit unused when they could be transformed into engaging content that keeps your audience engaged long after the event ends. That’s where expert graphic design…