immediate future CEO Katy Howell in BIMA Hot 100 – again!

We are thrilled to learn that Katy is on the BIMA Hot 100 list this year. It’s a wonderful accolade, and to be ranked among the digital industry’s brightest stars for the second year in a row is outstanding. There are a lot of very proud and smiley consultants at IF HQ!

Set up to recognise who’s hot in digital, the Hot 100 are an elite group. Those featured have been nominated by peers and chosen by a selection panel at BIMA (the British Interactive Media Association) in association with Nokia.

Katy was quick to share the news with the IF team, as receiving this recognition is not only great for Katy (of course it is!). But it’s a wonderful affirmation for the agency she’s built – showing that the contributions Katy and the team make are having a real impact on the industry.

Under Katy’s guidance immediate future has always worked hard to be at the forefront of social media. It’s why we are official social media trainers with the IDM, CIM, CiPR, and E-consultancy. And it’s why we are a top 5 most respected social media consultancy according to E-consultancy & NMA.

Congratulations to Katy from the whole IF team!

Latest Posts

A high-ticket sports brand achieved approximately 6x ROAS. That is a fantastic paid social result. The real story is how it was achieved. For any DTC marketer, a 6x ROAS result commands attention. For a high-ticket sports brand, where purchase cycles are longer, consideration is higher and buyers are naturally…
Read More
In B2B social, employee advocacy should not be treated as a “nice to have”. It is one of the clearest opportunities for brands that want to build trust, extend reach, and create more meaningful conversations with the people they are trying to influence. When your people share content, algorithms push…
Read More
The social commerce system behind 6x ROAS A 6x ROAS on high-ticket sports equipment is an exceptional result. We saw this first-hand with Motocaddy, where a joined-up approach to social, paid activation and measurement delivered approximately 6x ROAS. With paid social ROAS for sporting goods brands often sitting between 2x…
Read More