Influencer marketing with ethical, strategic relationships at the core

Following Keith Weed’s statement at Cannes Lions, we’re talking about the must-dos and the should-dos when it comes to influencer marketing. Learn how to approach it as an on-going relationship, kindling the right brand-influencer match and building a mutually-beneficial partnership. Join us for a #SeriousSocial where we’re talking about how influencer marketing really can work. Watch for our advice to get the most out of it.

Latest Posts

Make it weird, make it work Chaos culture is the internet’s new default language for attention. It sort of is an all-encompassing terms for absurd humour, fast cuts, deliberate mess, meme logic, and a kind of playful nonsense that’s very online. It’s significant because it matches how people behave now,…
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A Graphic Designer’s Guide to Creating High-Performing Content on Reddit Reddit is not Instagram, it is not LinkedIn, and it certainly is not a glossy, brand-polished platform. Reddit is community-first, conversation-driven, and unapologetically honest. For graphic designers producing promoted assets or organic content, success on Reddit does not come from…
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Scrolling through social media in 2026 feels a lot like flicking through a hundred TV channels at once. We’re deep in the age of social entertainment, where the difference between a streaming platform and your Instagram feed is barely noticeable. With algorithms pushing short-form video and people spending well over…
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