Instagram strengthens support for its most vulnerable users

In May, the RSPH named Instagram the worst social network for mental health in their #StatusOfMind Report, so it’s no surprise that the social network is trying to strengthen its support for users with mental health issues.

Now, during live videos, you’ll be able to anonymously flag your concern for the broadcaster, and as a result, Instagram will show them a support message directing them to speak to a friend, see tips to support themselves or speak to a trained volunteer.

Screen Shot 2017-10-03 at 09.15.31

Users have previously been able to report their concerns over a live broadcast only after the broadcast had ended. This new update is a step change in the responsibility Instagram is taking for its users, and is a clear indication that Instagram understands live video broadcasts can sometimes be used as calls for help.

Alongside this development, Instagram has also given users more control over who can comment on their photos, even if posts are public. In its most basic form, you’ll be able to choose to only let your followers and/or the people you follow comment on your profile (a way of ensuring only ‘trusted’ people can post), but more importantly you’ll be able to prevent specific profiles from commenting.

Screen Shot 2017-10-03 at 09.15.23

Maybe you have that one follower who sometimes goes over the top, or you’re not ready to completely block someone – now you can just stop them from commenting on your photos.

Latest Posts

I recently came across an article on LinkedIn that really got me thinking. It explored a simple question: “What would need to be true for B2B buyers to feel confident enough to buy?” Here’s what stood out to me: 1. Buyers want defensible decisions, not just good…
Read More
TikTok is continuing its push into livestreaming by testing a brand new feature called Fan Clubs. This update is designed to encourage more interaction between creators and their audiences, by turning livestreams into a more gamified and community-driven experience. With livestream shopping already booming in markets like China, TikTok is…
Read More
We didn’t make it to Cannes Lions this year. No rosé by the marina. No sunburnt schmoozing. But that doesn’t mean we missed the plot. Because beneath the yacht selfies and the sea of sequins, there were big signals. Clarity. And, dare I say it, a few quiet…
Read More