Is your company making the best out of its visual content?

Images are becoming more and more essential for both search and social media marketing. A recent study by ROI Research shows that as more people are using smartphones to engage in social media as it is now easier to take pictures on the go with a high-resolution smartphone is as easy as writing a status update.

With 44% of respondents are more likely to engage with a brand or a product if they post a picture it seems that In the case of social media a picture is worth more than a thousand words.

https://www.forbes.com/sites/davidkwilliams/2012/10/27/how-the-smartest-companies-leverage-visual-social-media/

Using visuals well create great opportunities for brands to extend their reach. They also add zest to your brands page. Is your business being social savvy and optimising visual content? Here are some brands that have done it well across the various platforms.

Google+ – H&M and Cadbury’s are the poster children for Google+

Pinterest – Ikea, Asos and Diesel are putting companies

Facebook – Burberry, Coca-Cola

Latest Posts

Meta has rolled out several new updates to its Edits video editing app, and if you create content for social media, these changes are actually pretty bloody exciting. The platform is steadily evolving into a powerful but simple editing tool for creators, offering new features that help…
Read More
D2C has a channel problem Why platform roles and better creative are replacing the old channel plan Direct to consumer brands don’t need more social channels in the plan. What’s needed is a clearer ‘platform stack’ (sorry not being nerdy, but this is the best term I can think of!).
Read More
Snapchat for B2B. No, we’re not joking – and no, we won’t apologise for the poor joke attempt in the title. The US platform says that it is the ‘new destination for B2B marketing’. A bold statement. But is it backed up by data? Well – sort of. But also…
Read More