It might be cold outside, but we’re talking holidays!

January 31, 2019

It might be cold outside, but we’re talking holidays and the insights travel brands need to get noticed.
It’s a crucial sales period for the travel market, so how can brands drive bookings through social – there’s a lot more to do than share pictures of seas and sand! Katy Howell talks about the conversations happening and how you can drive the purchase. #serioussocial

Latest Posts

If you work in social media, staying informed isn’t optional. It’s part of the job. Trends, platform changes, cultural moments, crises, memes, conversations, they all shape what we publish and how it’s received. Being aware of what’s happening in the world helps us create content that’s relevant, sensitive, and credible.

A B2B buying decision rarely happens with one person. It’s usually a buying group with different roles, risks, and opinions, and the deal moves when your champion can explain the choice internally. That’s why forwardability matters more than engagement.

Design and disability are so often discussed in terms of basic “accommodation” and “access,” yet my visit to the V&A’s Design and Disability exhibition completely shifted that perspective. Rather than framing disability as an issue to be fixed, the exhibition presents it as a culture, a rich set of identities, and a radical design force shaping practice from the 1940s right up to today.