The success of Instagram just keeps growing; Stories, influencers, shopping tags, and engaged communities means it is fast becoming the platform for B2C marketing. Can the same be said for B2B marketing? In short, YES! Instagram is a great place to spread awareness for any brand and using Stories, UGC content, as well as the bio…
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When the updates are non-stop it can be hard to stay in the know. But, fear not, we’ve rounded up the best articles for you below ⬇️ Because, you know, we’re good like that! Instagram looks set to ramp up its efforts against apps selling likes and followers. http://po.st/jMo7Rv Following the platform’s announcement in…
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If you spend time on Facebook, you will know that it has become a crowded landscape indeed. Yes, content is largely personalised to the user with prioritised content relevant to their interests, but it has grown so quickly that the News Feed can, at times, feel unmanageable. The result of this has led users to…
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There were lots of announcements to take note of at the latest F8 developer conference, but which are the ones you really need to know, and what do they mean for your social media strategy? Groups and Events are the new black In an update that Zuckerberg is calling “FB5,” Facebook will push groups…
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Seasonality is a very important factor in the marketing world. Our behaviours online certainly change over the seasons. Only a couple of months from now hits the summer slowdown. Consumers are spending less and employees are holidaying more, and a lot of businesses fall into sloth-mode. But, you can also look at it as…
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Amongst the excitement of F8 it can be hard to stay up to date with the social news. But, fear not, we’ve rounded up the best articles from the past 2 weeks for you below ⬇️ Because, you know, we’re good like that! Snapchat releases latest update of trending topics on the platform. http://po.st/E9M4gr…
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Facebook’s annual F8 developer conference is our opportunity to look beneath the hood on new features and functionality that Facebook is delivering. Where are they going? What does that mean to us? And, how are our feeds going to look? Questions framed around these topics are asked by media and consumers around the time of…
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If you’ve been following our blogs for a while, you’ll know that we rave about video content on social. And no, we’re not done with the raving yet! Video content is something that Facebook really care about, and they’re constantly making changes so that valuable content gets served to the users who are most likely…
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As the platform updates were announced, the attendees of F8 2019 just had to share their excitement! Ironically, they all took to Twitter to share what they found out at the Facebook conference 🤔 so, we’ve compiled a few Tweets for your viewing pleasure. Some are skeptical over the secret crush features A secret crush…
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