Serious Social 17/10/2017

serious-social-blog-banner

Keeping in line with keeping things fresh at IF, we’re giving 60 Second Social a shake-up. It’s now called Serious Social. Sometimes, there’s just too much news to fit into sixty seconds.

The second tweak to our news format is that we’re going to be interviewing members of the team to talk about the subjects of their blogs. You can read them, or hear us discuss them, straight from the expert’s mouth.

This week Sophie, one of our Account Execs, and Fabian, an Account Director, will respectively be looking at emoji inspired music playlists, and Facebook’s game-plan for VR, helmed by our MD, Colin Jacobs.

 

Latest Posts

LinkedIn’s users are not your typical audience. Join us as we take a look into the psyche of the LinkedIn user and how your content needs to reflect it – doing so will lead to the most successful of campaigns, helping to fill the funnel and drive growth. Understanding the…
Read More
Social is increasingly about how content feels to the person on the other end (AKA Mood-based marketing). When you show up with a steady atmosphere (calm, confidence, small sparks of joy) people stick around and come back. And you can measure it properly: saves, meaningful comments, watch-time through key beats,…
Read More
Meta, the company behind Facebook, Instagram, and Threads, has announced a range of new advertising features during its annual Brand Building Summit. These updates are designed to give advertisers more ways to promote their products and services, particularly across Reels and Threads, as well as more control…
Read More