Social Snapshot -02.03.2022

March 2, 2022

With so many social news popping up every day that it can be hard to stay up to date. But don’t worry, we’ve got you covered! Have a look at the latest happening in the world of social media:

Pinterest celebrates Women’s History Month by launching a new program

Pinterest marks the Women’s History Month with a new support announcement that will see ten female-owned businesses receive funding, training and more as part of its Pinterest Elevates program.

Find out more here.

Instagram launches captions for feed videos

Instagram has now taken the next step, with the addition of auto-generated captions in Instagram feed videos.

Find out more here.

TikTok is rolling out longer 10-minute video uploads to all users globally

The platform has confirmed that longer video uploads will be available to all users across the globe

Find out more here.

Reddit launches a new Discovery tab

Reddit introduces a new Discovery tab allowing users to connect to more content relevant to their interests. The new tab builds on the current Communities one to provide customised recommendations, based on users’ usage.

Find out more here.

Latest Posts

Design and disability are so often discussed in terms of basic “accommodation” and “access,” yet my visit to the V&A’s Design and Disability exhibition completely shifted that perspective. Rather than framing disability as an issue to be fixed, the exhibition presents it as a culture, a rich set of identities, and a radical design force shaping practice from the 1940s right up to today.

Lurkers are your biggest audience and they’re deciding in silence. They watch in feeds, sanity-check you in comments, communities and reviews, then repeat whatever proof is easiest to quote internally. That’s why social feels harder, it’s no longer a click machine, it’s an answer surface. Ofcom shows AI summaries are now common in search results, and YouTube remains the UK’s biggest social utility by reach and time spent. If your story is inconsistent, your evidence is scattered, or your customer proof is buried, lurkers can’t do the job of trusting you for you.

Pinterest has rolled out a brand-new Media Planner inside its advertising tools, and it’s designed to make planning and managing Pin campaigns a whole lot simpler. In short? It gives you a clearer view of what you’re running, who you’re targeting, and what results you can expect…