Social Snapshot – 02.06.2021

Another week, another Social Snapshot! We know it can be hard to stay up to date with the social media news popping up every day. Stick with us as we take you closer to the world of social media and everything you need to know.

 

Instagram extends Reels ads
After launching Reels ads in India, Brazil, Germany and Australia last month, Instagram is now looking to expand Reels Ads into more regions, including the UK.

Find out more here.

 

Instagram and Facebook hiding likes option 

The test is over. Instagram and Facebook are finally allowing their users to hide their public like counts, giving people the option to decide what works best for them.

Find out more here.

 

Facebook celebrating LGBTQ+

As June is Pride Month, Facebook has announced support initiatives to help provide guidance and advice to the LGBTQ+ community and has also released a range of new features and tools to encourage users to participate in the event.

Find out more here.

 

Facebook against misinformation

Facebook continues fighting against the spread of misinformation across the platform and now it has added new alerts and individual user penalties, which will flag any content or profile that has been flagged as false by fact-checking teams.

Find out more here.

 

Twitter is also fighting against the spread of misinformation

In an attempt to limit the spread of false and misleading content in the app, Twitter is testing new warning labels for misinformation, with three tiers of alerts: “Get the latest”, “Stay Informed” and “Misleading”.

Find out more here.

 

Latest Posts

D2C has a channel problem Why platform roles and better creative are replacing the old channel plan Direct to consumer brands don’t need more social channels in the plan. What’s needed is a clearer ‘platform stack’ (sorry not being nerdy, but this is the best term I can think of!).
Read More
Snapchat for B2B. No, we’re not joking – and no, we won’t apologise for the poor joke attempt in the title. The US platform says that it is the ‘new destination for B2B marketing’. A bold statement. But is it backed up by data? Well – sort of. But also…
Read More
AI promised time back. It lied If you’ve switched AI on and somehow feel busier, you’re not imagining it. You’re now managing a tool, training it, checking it, and explaining it to everyone else. The day job still exists. That’s why we ran our “Thank fck, practical AI for marketers”…
Read More