Social Snapshot – 02.06.2021

June 2, 2021

Another week, another Social Snapshot! We know it can be hard to stay up to date with the social media news popping up every day. Stick with us as we take you closer to the world of social media and everything you need to know.

Instagram extends Reels ads
After launching Reels ads in India, Brazil, Germany and Australia last month, Instagram is now looking to expand Reels Ads into more regions, including the UK.

Find out more here.

Instagram and Facebook hiding likes option

The test is over. Instagram and Facebook are finally allowing their users to hide their public like counts, giving people the option to decide what works best for them.

Find out more here.

Facebook celebrating LGBTQ+

As June is Pride Month, Facebook has announced support initiatives to help provide guidance and advice to the LGBTQ+ community and has also released a range of new features and tools to encourage users to participate in the event.

Find out more here.

Facebook against misinformation

Facebook continues fighting against the spread of misinformation across the platform and now it has added new alerts and individual user penalties, which will flag any content or profile that has been flagged as false by fact-checking teams.

Find out more here.

Twitter is also fighting against the spread of misinformation

In an attempt to limit the spread of false and misleading content in the app, Twitter is testing new warning labels for misinformation, with three tiers of alerts: “Get the latest”, “Stay Informed” and “Misleading”.

Find out more here.

Latest Posts

The era of UGC driving rumbles on – with LinkedIn now saying that content generated by individual profiles is proving more effective for B2B lead/sales generation than business pages. Yes, people buy from people so we can understand this logic. We’re more likely to engage with a personal post than…

You know what’s oddly cheering. Most brands have loads of proof that they’re worth buying. By proof I mean the specifics that make a claim believable when someone repeats it to a friend, or a colleague, or their partner on the sofa. Customer stories with detail. Before-and-after that feels properly…

If you work in social media, staying informed isn’t optional. It’s part of the job. Trends, platform changes, cultural moments, crises, memes, conversations, they all shape what we publish and how it’s received. Being aware of what’s happening in the world helps us create content that’s relevant, sensitive, and credible.