Social Snapshot – 02.11.2022

November 2, 2022

It might be difficult to keep up with the daily influx of new social media insights. We’ve got you covered, so relax! View the most recent social media news. 👇

Meta and the rise of the Creator Economy 📊

The Creator Economy is not a true economy, at least not yet. Check out the new report here.

YouTube introduces Primetime Channels 📺

Get more of your favourite content! Find out more here.

Snapchat announces integration with BigCommerce 👻

The option is projected to expand to more markets next year. Learn more here.

screenshot from BigCommerce announcement

Twitter Blue subscription changes and Verification Ticks for everyone 💙

Power to the people! Read more about the controversial reformation promises in this thread.

Want to know more? Check out more social snapshots here.

Latest Posts

D2C has a channel problem Why platform roles and better creative are replacing the old channel plan Direct to consumer brands don’t need more social channels in the plan. What’s needed is a clearer ‘platform stack’ (sorry not being nerdy, but this is the best term I can think of!).

Snapchat for B2B. No, we’re not joking – and no, we won’t apologise for the poor joke attempt in the title. The US platform says that it is the ‘new destination for B2B marketing’. A bold statement. But is it backed up by data? Well – sort of. But also…

AI promised time back. It lied If you’ve switched AI on and somehow feel busier, you’re not imagining it. You’re now managing a tool, training it, checking it, and explaining it to everyone else. The day job still exists. That’s why we ran our “Thank fck, practical AI for marketers”…