Social Snapshot – 02.11.2022

November 2, 2022

It might be difficult to keep up with the daily influx of new social media insights. We’ve got you covered, so relax! View the most recent social media news. 👇

Meta and the rise of the Creator Economy 📊

The Creator Economy is not a true economy, at least not yet. Check out the new report here.

YouTube introduces Primetime Channels 📺

Get more of your favourite content! Find out more here.

Snapchat announces integration with BigCommerce 👻

The option is projected to expand to more markets next year. Learn more here.

screenshot from BigCommerce announcement

Twitter Blue subscription changes and Verification Ticks for everyone 💙

Power to the people! Read more about the controversial reformation promises in this thread.

Want to know more? Check out more social snapshots here.

Latest Posts

Social Snapshot 22.10.25 banner, blue globe background, bold white title and date. Newsletter issue on long-form social video with platform specs, paid limits, YouTube TV viewing, TikTok Creator Rewards (>1-minute), Instagram 3-minute Reels, measurement and AEO tips

this post unpacks why b2b isn’t boring and how it’s moved from nice-to-have to mission-critical. it argues for trust as a working system (clear claims, named sources, human voices), puts short, sourced answers where people and ai look (linkedin, youtube, communities), and shows why people beat logos for credibility. it backs hybrid buying journeys that give control and timely human support, and it tracks intent signals like saves, sends and branded search. if b2b is your world, join us at socialday b2b forum 2025 at bounce, shoreditch on 12 november to go deeper.

If you’re a B2B marketer, you can probably see your buyer is changing. Your meetings seem to have more and more senior-positioned folk who are younger, digitally native, and social pioneers. It’s time to adapt accordingly. They research on their phones, trust creators more than brands, and expect to feel…