Social snapshot – 04.10.2023

October 4, 2023

Keeping up with the constantly changing social media landscape is difficult. Check out the latest social media headlines below:

Reddit removes the option to opt out of personalisation ads

Reddit has implemented some changes to its ad control settings, including the removal of the option for users to opt out of personalised ads in the app.

Find out more here.

LinkedIn adds AI elements into Recruiter and LinkedIn Learning

As explained by LinkedIn:

“By pairing generative AI with our unique insights gained from the more than 950 million professionals, 65 million companies, and 40,000 skills on our platform, we’ve reimagined our Recruiter product to help our customers find that short list of qualified candidates – faster.”

Find out more here.

YouTube launches new subscriber analytics

YouTube has announced new analytics updates, including insight into why subscribers cancel their channel subscription.

Find out more here.

Google’s trying to prevent Gmail from spamming

Google’s introducing new requirements for bulk senders — those who send more than 5,000 messages to Gmail addresses in one day.

Find out more here.

Latest Posts

Social is increasingly about how content feels to the person on the other end (AKA Mood-based marketing). When you show up with a steady atmosphere (calm, confidence, small sparks of joy) people stick around and come back. And you can measure it properly: saves, meaningful comments, watch-time through key beats,…

Meta, the company behind Facebook, Instagram, and Threads, has announced a range of new advertising features during its annual Brand Building Summit. These updates are designed to give advertisers more ways to promote their products and services, particularly across Reels and Threads, as well as more control…

B2B marketing success in 2025 depends on trust, not just reach. Buyers use social to research, value authentic video, and trust thought leadership more than ads. This roadmap shows how to build belief with content mixes, creators, and social proof—because trust is the KPI that drives growth.