Social snapshot – 06.12.2023

December 6, 2023

Time for another social snapshot! Find out what you may have recently missed in the fast-paced world of social media:

Threads expands keyword search in all regions.

Threads is now expanding keyword searches in all languages. This will make it easier for users to find relevant content.

This move, announced by Adam Mosseri, is set to transform the app into a global hub for nearly 100 million monthly users.

Learn more here.

Check out GIPHY’s top GIF’s of 2023.

As 2023 wraps up, it’s GIF evolution time!

These GIFs are set to redefine your expression game. From Ryan Gosling’s Ken for the ultimate approval nod to Saweetie’s birthday GIF stealing the show, we’re retiring the old standbys.

Watch them here

TikTok and Ticketmaster expand partnership.

TikTok and Ticketmaster have joined forces, allowing fans in 20+ countries to discover and purchase tickets for their favourite artists seamlessly.

Artists like Niall Horan, The Kooks, Burna Boy, and DJ Snake can effortlessly promote their upcoming events by embedding in-app ticket links to their videos.

Find out more here.

If you want to know more about social media, contact us!

Latest Posts

A high-ticket sports brand achieved approximately 6x ROAS. That is a fantastic paid social result. The real story is how it was achieved. For any DTC marketer, a 6x ROAS result commands attention. For a high-ticket sports brand, where purchase cycles are longer, consideration is higher and buyers are naturally…

In B2B social, employee advocacy should not be treated as a “nice to have”. It is one of the clearest opportunities for brands that want to build trust, extend reach, and create more meaningful conversations with the people they are trying to influence. When your people share content, algorithms push…

The social commerce system behind 6x ROAS A 6x ROAS on high-ticket sports equipment is an exceptional result. We saw this first-hand with Motocaddy, where a joined-up approach to social, paid activation and measurement delivered approximately 6x ROAS. With paid social ROAS for sporting goods brands often sitting between 2x…