SOCIAL SNAPSHOT – 07.06.2023

June 7, 2023

Staying updated with the ever-evolving world of social media can be demanding. However, there’s no need to fret because everything is right here.

Have a look at the most recent highlights:

TikTok launches 2023 holiday campaign planing

TikTok has published its 2023 holiday marketing playbook, to assist in campaign planning with helpful insights and tips.

Find out more here

Meta continues to evolve its ad systems

Meta’s Performance Marketing Summit is hosting advertisers of all sizes and introducing updates to the Performance 5 to help take advantage of ongoing investments in AI, Reels and new ad formats for growth in time for the holiday season.

Unlock your business with Meta here

A new addition to TikTok academy

TikTok has announced five new additions to the TikTok Academy providing simple and free overviews of how to utilize various elements to the best effect.

Keep an eye out for these upcoming courses 👀 here

Latest Posts

Open your feed today and you’ll probably scroll past dozens of AI-generated images and videos. Some are clever, some are beautiful, and some are just off. AI can be both a time-saver and a trust-breaker. Used well, it accelerates creativity. Used carelessly, it can make campaigns feel soulless and detached…

Social Snapshot 22.10.25 banner, blue globe background, bold white title and date. Newsletter issue on long-form social video with platform specs, paid limits, YouTube TV viewing, TikTok Creator Rewards (>1-minute), Instagram 3-minute Reels, measurement and AEO tips

this post unpacks why b2b isn’t boring and how it’s moved from nice-to-have to mission-critical. it argues for trust as a working system (clear claims, named sources, human voices), puts short, sourced answers where people and ai look (linkedin, youtube, communities), and shows why people beat logos for credibility. it backs hybrid buying journeys that give control and timely human support, and it tracks intent signals like saves, sends and branded search. if b2b is your world, join us at socialday b2b forum 2025 at bounce, shoreditch on 12 november to go deeper.