SOCIAL SNAPSHOT – 07.06.2023

Staying updated with the ever-evolving world of social media can be demanding. However, there’s no need to fret because everything is right here.

Have a look at the most recent highlights:

TikTok launches 2023 holiday campaign planing

TikTok has published its 2023 holiday marketing playbook, to assist in campaign planning with helpful insights and tips.

Find out more here

Meta continues to evolve its ad systems

Meta’s Performance Marketing Summit is hosting advertisers of all sizes and introducing updates to the Performance 5 to help take advantage of ongoing investments in AI, Reels and new ad formats for growth in time for the holiday season.

Unlock your business with Meta here

A new addition to TikTok academy

TikTok has announced five new additions to the TikTok Academy providing simple and free overviews of how to utilize various elements to the best effect.

Keep an eye out for these upcoming courses 👀 here

Latest Posts

Creative content on social media tends to fall into two camps: the stuff you actually remember, and the stuff you clicked on once… then instantly forgot. We’ve all experienced the second one. The extra dramatic hooks, the “OMG, this will TOTALLY change your life” claims, the slightly over-the-top thumbnails. It’s…
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FMCG brands don’t need more hacks. They need to understand the behaviour behind the feed. This is my particular bugbear right now. The algorithm is only useful when you understand the people behind the signals.  We get endless tips about timing, hooks, formats, posting frequency and “what the algorithm wants”,…
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Pinterest has announced a major update to the way its advertising system works, helping businesses show more relevant ads to users at the right time. The platform has improved its ad-serving model so it can now combine a user’s previous online activity with what they are currently…
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