Social snapshot – 07.08.2024

It’s time for another social snapshot! Each week, we share the freshest updates from social media to keep you in the know.

Hootsuite releases Q2 2024 social media benchmarks report:

Hootsuite has just published its Social Media Benchmarks Report for Q2 2024, offering valuable insights across various industries, including education, entertainment, finance, and food.

Find more here

TikTok introduces ‘Upload Cover Image’

TikTok launches the much-anticipated ‘Upload Cover Image’ feature, transforming how users present their content.
This new tool lets artists add personalised cover photographs to their videos, improving their feed’s visual appeal. Available in-app and on desktop.

See more here

Instagram rolls out new features: Notes, DM Relocation, and More:

Users can now add “Notes” to Reels and Feed Posts, offering a new method to engage with friends.

A new layout has been tested that places the DM icon in the centre of the navigation tab, replacing the ‘+’ create post button.

Users additionally found a “Partnership Messages” function, which allows brands to make partnership enquiries directly.

Find out more here

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