Social Snapshot – 09.02.2022

February 9, 2022

There is so many social news popping up every day that it can be hard to stay up to date. But don’t worry, we’ve got you covered! Have a look at the latest happening in the world of social media through our social snapshot:

Twitter adds a ‘Super Followers’ option

Twitter has added a new feature for creators. They will now be able to see all their Super Follower interactions under the ‘notifications’ tab.

Find out more here.

And Instagram adds new features for Safer Internet Day

Instagram has announced some new additions for Safer Internet Day, including the roll out of its new ‘Your Activity’ display.

Find out more here.

Meanwhile TikTok strengthens their policies to improve user safety

TikTok has announced some new updates to its Community Guidelines, in order to improve its approach to user safety, security, and well-being.

Find out more here.

Meta publishes a new guide for sustainability and social development

Meta has published a new guide which explores five key trends in consumer behaviour relating to sustainability and social development.

Find out more here.

Latest Posts

Design and disability are so often discussed in terms of basic “accommodation” and “access,” yet my visit to the V&A’s Design and Disability exhibition completely shifted that perspective. Rather than framing disability as an issue to be fixed, the exhibition presents it as a culture, a rich set of identities, and a radical design force shaping practice from the 1940s right up to today.

Lurkers are your biggest audience and they’re deciding in silence. They watch in feeds, sanity-check you in comments, communities and reviews, then repeat whatever proof is easiest to quote internally. That’s why social feels harder, it’s no longer a click machine, it’s an answer surface. Ofcom shows AI summaries are now common in search results, and YouTube remains the UK’s biggest social utility by reach and time spent. If your story is inconsistent, your evidence is scattered, or your customer proof is buried, lurkers can’t do the job of trusting you for you.

Pinterest has rolled out a brand-new Media Planner inside its advertising tools, and it’s designed to make planning and managing Pin campaigns a whole lot simpler. In short? It gives you a clearer view of what you’re running, who you’re targeting, and what results you can expect…