Social Snapshot – 09.06.2021

June 9, 2021

Another week, another Social Snapshot. It can be hard to stay up to date with the social media news popping up every day. But don’t worry, we’ve got you covered. Have a look at the latest happening in the world of social media through our social snapshot:

Pinterest inspires users to show their true colours for Pride Month

Pride Month has just kicked off, and people are turning to Pinterest to celebrate their identities and find their voice within the LGBTQ+ community.

Find out more here.

Instagram introduces affiliate program & new shops features

Instagram has announced some new options for creators, including a new affiliate marketing program, which will make it easier for creators to earn money from product promotions, and new additions to its Stars creator donations process.

Find out more here.

And YouTube expands TikTok rival Shorts to the UK, Canada and Latin America

YouTube has announced that they’re expanding the availability of its TikTok-like ‘Shorts’ video feed, with users in the UK, Canada and Latin America set to be able to access the full suite of Shorts tools.

Find out more here.

Twitter adds ‘Super Follow’ subscription option

Twitter is working on Super Follows application, the requirements will be having at least 10k followers, having posted at least 25 tweets in the past 30 days.

Find out more here.

In the meantime, Facebook publishes new report on future opportunities of AR and VR

Facebook has published a new, 28-page report on how AR and VR is evolving, and where it’s headed, in terms of consumer interest, future applications, and utility.

Find out more here.

And lastly, WhatsApp adds option to speed up voice message playback

WhatsApp has added new variable playback speed control options for audio replies.

Find out more here.

Latest Posts

The era of UGC driving rumbles on – with LinkedIn now saying that content generated by individual profiles is proving more effective for B2B lead/sales generation than business pages. Yes, people buy from people so we can understand this logic. We’re more likely to engage with a personal post than…

You know what’s oddly cheering. Most brands have loads of proof that they’re worth buying. By proof I mean the specifics that make a claim believable when someone repeats it to a friend, or a colleague, or their partner on the sofa. Customer stories with detail. Before-and-after that feels properly…

If you work in social media, staying informed isn’t optional. It’s part of the job. Trends, platform changes, cultural moments, crises, memes, conversations, they all shape what we publish and how it’s received. Being aware of what’s happening in the world helps us create content that’s relevant, sensitive, and credible.