Social Snapshot – 09.11.2022

What’s happening in the world of social media? What are the updates you need to know about to keep up with all the platforms’ news? Grab a coffee and keep reading – the newest social media news is here in our weekly social snapshot! :point_down:

Snapchat integrates with Strava

Snapchat has partnered with Strava, the fitness tracking app. Now, a new AR lens will help users track and share their fitness goals and progress on Snapchat.

Find out more here.

Twitter previews its new ‘Official’ gray checkmark

Twitter is introducing the “Official” label to select accounts, so users can distinguish between Twitter subscribers with blue checkmarks and official accounts.

Find out more here.

LinkedIn shares best practices to help boost marketers’ creative content performance

LinkedIn has published its new guide How Standout Creative Boosts Content Performance: From B2Boring to B2Brilliant, with key posting tips and creative best practices for B2B marketers.

Find out more here.

Twitter users are jumping to Mastodon

As Elon Musk takes over Twitter, some users have been seeking alternative platforms – and this is where Mastodon comes in. This social media platform has now over 655,000 users – with over 230,000 having joined in the last week.

Find out more here.

Latest Posts

FMCG brands don’t need more hacks. They need to understand the behaviour behind the feed. This is my particular bugbear right now. The algorithm is only useful when you understand the people behind the signals.  We get endless tips about timing, hooks, formats, posting frequency and “what the algorithm wants”,…
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Pinterest has announced a major update to the way its advertising system works, helping businesses show more relevant ads to users at the right time. The platform has improved its ad-serving model so it can now combine a user’s previous online activity with what they are currently…
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If you work with motion, animation, or graphic design, or you just love watching how visual ideas are made, 2026’s calendar is looking pretty lively. Below are the events that I’d actually recommend checking out: the festivals, screenings, and niche gatherings where you’ll learn something useful and meet the kinds…
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