Social Snapshot – 09.11.2022

What’s happening in the world of social media? What are the updates you need to know about to keep up with all the platforms’ news? Grab a coffee and keep reading – the newest social media news is here in our weekly social snapshot! :point_down:

Snapchat integrates with Strava

Snapchat has partnered with Strava, the fitness tracking app. Now, a new AR lens will help users track and share their fitness goals and progress on Snapchat.

Find out more here.

Twitter previews its new ‘Official’ gray checkmark

Twitter is introducing the “Official” label to select accounts, so users can distinguish between Twitter subscribers with blue checkmarks and official accounts.

Find out more here.

LinkedIn shares best practices to help boost marketers’ creative content performance

LinkedIn has published its new guide How Standout Creative Boosts Content Performance: From B2Boring to B2Brilliant, with key posting tips and creative best practices for B2B marketers.

Find out more here.

Twitter users are jumping to Mastodon

As Elon Musk takes over Twitter, some users have been seeking alternative platforms – and this is where Mastodon comes in. This social media platform has now over 655,000 users – with over 230,000 having joined in the last week.

Find out more here.

Latest Posts

Carousels aren’t just for influencers showing off travel pics or smoothie recipes, in the B2B world, they’re one of the most powerful ways to share value, educate your audience, and build real connections, without putting people to sleep with walls of text. But how do you make yours stand out?…
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Social search is now the front door to discovery. Recent DataReportal figures show nearly half of product journeys start inside TikTok, Instagram, or Pinterest. Google gets the hand-me-downs. If your search plan still stops at blue links, you’re bleeding attention and margin to faster-moving rivals. Below, you’ll find…
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When should I post on the business page? How often? How many a week? How different should the assets be? It’s time for a reality check on what organic B2B social is delivering organically for you and your followers. Is it worth the time and effort you’re putting in? Another…
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