Social snapshot – 10.01.2024

And we’re back with the first social snapshot for this year! Keeping pace with the constantly changing landscape of social platforms can be quite demanding. Here’s a glimpse of the most recent highlights:

Threads takes steps to tackle borderline content

More inappropriate content is being seen by some Threads users, and the platform is working on fixing this issue. In 2018, Meta’s CEO Mark Zuckerberg discussed the challenges of content consumption, highlighting that controversial content tends to attract more attention.

Headlines back in X link previews

Post headlines are making a return on X’s link previews, starting with the web version of the app.

Find out more here.

Meta to roll out Facebook’s Link History feature for all users

Meta has recently confirmed that the new “Link History” archive will soon be accessible for all users on Android and iOS, although it’s not yet available on desktop. This will enable users to easily find links that they’ve interacted with in the app.

Find out more here.

And more from Meta – Instagram’s implementing new protections for teenagers

Instagram introduced fresh steps to safeguard teen users, implementing wider content limits on self-harm topics and additional prompts for enhanced privacy options.

Find out more here.

Reddit’s insights on becoming a reliable product research platform

Reddit has shared new insights into Redditors’ utilisation of the app for discovering product suggestions, highlighting its role as a trusted and valuable asset in the purchasing process.

Find out more here.

Latest Posts

Truth on Fire, and Brands Are in the Line of It We’re all in the truth business now. At Somerset House, on a chilly evening in June, I joined a panel to unpack the uncomfortable realities of misinformation and disinformation, and what brands can do about it. The session was…
Read More
Yes, that is me being a bit obvious, but sometimes you need to be a bit blunt.  Social is where buyers research, where conversion journeys begin, and where measurable business outcomes are shaped. And yet too often, it’s still seen as secondary to ‘real’ marketing. This newsletter edition…
Read More
Reddit may have been in the shadows of other social platforms for years – in fact, the debate is on as to whether it’s a social platform at all – but one thing is for sure, the B2B buyer and marketeer are finding it a safe haven for research and…
Read More