Social Snapshot – 10.03.2021

March 10, 2021

Another week, another Social Snapshot! Sometimes it can be hard to stay up to date with the ever-changing world of social media! Stick with us as we take you through our weekly roundup of everything you need to know…

Twitter’s restricting ad replies

The news we’re welcoming with open arms! After rolling out the option for Twitter users to limit who responds to their organic content, the platform has now extended this feature to its ads.

Find out more here.

Facebook’s sharing Reels

In another attempt to prevent users from crossing over to the world of TikTok, Facebook has launched an official test for users to share their Reels on the platform directly from Instagram.

Find out more here.

Instagram’s testing closed captions

Instagram has been found testing an option for users to add closed captions to their Stories, with a range of different styles too.

Find out more here.

TikTok’s rolling out Q&A to all creators

After initial testing, TikTok has rolled out it’s Q&A feature to all creator accounts on the platform in a bid to drive engagements.

Find out more here.

Pinterest announces new ad tools

At last week’s marketing and advertising summit, Pinterest announced a range of new tools that will provide marketers with more insights into performance and reaching the right audiences.

Find out more here.

Latest Posts

The era of UGC driving rumbles on – with LinkedIn now saying that content generated by individual profiles is proving more effective for B2B lead/sales generation than business pages. Yes, people buy from people so we can understand this logic. We’re more likely to engage with a personal post than…

You know what’s oddly cheering. Most brands have loads of proof that they’re worth buying. By proof I mean the specifics that make a claim believable when someone repeats it to a friend, or a colleague, or their partner on the sofa. Customer stories with detail. Before-and-after that feels properly…

If you work in social media, staying informed isn’t optional. It’s part of the job. Trends, platform changes, cultural moments, crises, memes, conversations, they all shape what we publish and how it’s received. Being aware of what’s happening in the world helps us create content that’s relevant, sensitive, and credible.