Social Snapshot – 13.02.19

February 13, 2019

Guess who!

We’re back, back again, bringing you news that we just have to shout about! Stay with us and we’ll get you up to date with the latest happenings in social in no time!

LinkedIn launches its own variation of live streaming called ‘LinkedIn Live’ https://po.st/MbkaPS

Calling all B2B businesses Following in the likes of Facebook and Instagram, LinkedIn is finally launching ‘LinkedIn Live’.

The best ways to use Instagram’s video options in your marketing efforts https://po.st/tE0rUX

The use of video in a business’s marketing strategy is more important than you think. If you don’t use video already, then Instagram is a great place to start!

Would a ‘dislike’ option improve Facebook? https://po.st/0gcUDA

To like or to dislike, that is the question. Will Facebook ever see the benefits and add a dislike button?

Instagram rolls out new IGTV promotions in the main feed https://po.st/TvPxml

Love IGTV but not reaping the benefits? Fear not, Instagram has announced that you can now preview IGTV videos in your feed to encourage usage

Snapchat releases latest update of trending topics on the platform https://po.st/RvM3DR

Snapchat has released its monthly report, focusing on key trends, celebrities, slang words and more!

Instagram’s bringing direct messages to desktop https://po.st/jxvwyr

Direct messaging on Instagram is becoming more and more popular every day, and it’s a great way for consumers and brands to engage. So, it makes sense, right?

Pinterest expands eCommerce potential with automated ‘Shop the Look’ pins https://po.st/VuaarO

Discovery tool, Pinterest, has advanced it’s ‘Shop the Look’ pins, making the link between connecting consumers and brands a whole lot easier.

From creation to usage, here’s how to hashtag! https://po.st/xQBZ0H

We all love a hashtag! Here’s how to create an effective hashtag, directly from the platform that pioneered those little phrases that are now sprinkled all over social. #️⃣

Latest Posts

Design and disability are so often discussed in terms of basic “accommodation” and “access,” yet my visit to the V&A’s Design and Disability exhibition completely shifted that perspective. Rather than framing disability as an issue to be fixed, the exhibition presents it as a culture, a rich set of identities, and a radical design force shaping practice from the 1940s right up to today.

Lurkers are your biggest audience and they’re deciding in silence. They watch in feeds, sanity-check you in comments, communities and reviews, then repeat whatever proof is easiest to quote internally. That’s why social feels harder, it’s no longer a click machine, it’s an answer surface. Ofcom shows AI summaries are now common in search results, and YouTube remains the UK’s biggest social utility by reach and time spent. If your story is inconsistent, your evidence is scattered, or your customer proof is buried, lurkers can’t do the job of trusting you for you.

Pinterest has rolled out a brand-new Media Planner inside its advertising tools, and it’s designed to make planning and managing Pin campaigns a whole lot simpler. In short? It gives you a clearer view of what you’re running, who you’re targeting, and what results you can expect…