Social snapshot – 13.07.2022

Social snapshot- Latest social media news

It’s that time of the week again! Take a look at the latest happening in the world of social media:

Instagram tests a ‘Notes’ shelf

The platform adds a Notes shelf into your IG Direct inbox, where you can post status updates, or whatever you wish, to be shared with connections.

Find out more here.

Twitter shares insights around evolving gaming trends

Twitter has published its latest review of gaming-related discussion for first half of 2022.  

Find out more here.

YouTube TV celebrates 5 million subscribers

YouTube has announced a new milestone for YouTube TV, reaching up to 5 million total subscribers now.

Find out more here.

Pinterest shares new insights about the impact of banning weight loss ads

According to new data from Pinterest, it has had an impact, with ‘weight loss’ searches decreasing by 20% (May 2022 versus July 2021).

Find out more here.

WhatsApp enables users to add emojis as a reaction

WhatsApp has expanded its reactions offering, with users now able to select any emoji that they like as a reaction option within their chat threads.

Find out more here.

Latest Posts

Social is increasingly about how content feels to the person on the other end (AKA Mood-based marketing). When you show up with a steady atmosphere (calm, confidence, small sparks of joy) people stick around and come back. And you can measure it properly: saves, meaningful comments, watch-time through key beats,…
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Meta, the company behind Facebook, Instagram, and Threads, has announced a range of new advertising features during its annual Brand Building Summit. These updates are designed to give advertisers more ways to promote their products and services, particularly across Reels and Threads, as well as more control…
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B2B marketing success in 2025 depends on trust, not just reach. Buyers use social to research, value authentic video, and trust thought leadership more than ads. This roadmap shows how to build belief with content mixes, creators, and social proof—because trust is the KPI that drives growth.
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