Social snapshot – 14.06.2023

June 14, 2023

Keeping up with the constantly changing social media landscape is challenging. But don’t worry – we’ve got you covered. Check out the latest social media headlines below:

Meta introduces ‘World Chat’ in Horizon Worlds VR Experience

Meta’s rolling out world chat—a text-based way to communicate with other people, providing another way for users to interact within the VR space.

Find out more here.

YouTube lowers thresholds to entry for monetisation in the app

The new entry thresholds represent a significant reduction – up till now, creators have had to have 1,000 subscribers, and either 4,000 watch hours in the past year or 10 million Shorts views in the last 90 days.

Find out more here.

Twitter is working on a feature that will let verified organisations post jobs

Twitter’s looking to make its next steps into facilitating job posts and applications, with a new ‘Twitter Recruiting’ element now being built on the app.

Find out more here.

TikTok launches 30 Days of #GamingonTikTok

TikTok is looking to celebrate the gaming community this month, with a range of live broadcasts, events, and activations.

Find out more here.

Latest Posts

You know what’s oddly cheering. Most brands have loads of proof that they’re worth buying. By proof I mean the specifics that make a claim believable when someone repeats it to a friend, or a colleague, or their partner on the sofa. Customer stories with detail. Before-and-after that feels properly…

If you work in social media, staying informed isn’t optional. It’s part of the job. Trends, platform changes, cultural moments, crises, memes, conversations, they all shape what we publish and how it’s received. Being aware of what’s happening in the world helps us create content that’s relevant, sensitive, and credible.

A B2B buying decision rarely happens with one person. It’s usually a buying group with different roles, risks, and opinions, and the deal moves when your champion can explain the choice internally. That’s why forwardability matters more than engagement.