Social snapshot – 14.06.2023

June 14, 2023

Keeping up with the constantly changing social media landscape is challenging. But don’t worry – we’ve got you covered. Check out the latest social media headlines below:

Meta introduces ‘World Chat’ in Horizon Worlds VR Experience

Meta’s rolling out world chat—a text-based way to communicate with other people, providing another way for users to interact within the VR space.

Find out more here.

YouTube lowers thresholds to entry for monetisation in the app

The new entry thresholds represent a significant reduction – up till now, creators have had to have 1,000 subscribers, and either 4,000 watch hours in the past year or 10 million Shorts views in the last 90 days.

Find out more here.

Twitter is working on a feature that will let verified organisations post jobs

Twitter’s looking to make its next steps into facilitating job posts and applications, with a new ‘Twitter Recruiting’ element now being built on the app.

Find out more here.

TikTok launches 30 Days of #GamingonTikTok

TikTok is looking to celebrate the gaming community this month, with a range of live broadcasts, events, and activations.

Find out more here.

Latest Posts

A high-ticket sports brand achieved approximately 6x ROAS. That is a fantastic paid social result. The real story is how it was achieved. For any DTC marketer, a 6x ROAS result commands attention. For a high-ticket sports brand, where purchase cycles are longer, consideration is higher and buyers are naturally…

In B2B social, employee advocacy should not be treated as a “nice to have”. It is one of the clearest opportunities for brands that want to build trust, extend reach, and create more meaningful conversations with the people they are trying to influence. When your people share content, algorithms push…

The social commerce system behind 6x ROAS A 6x ROAS on high-ticket sports equipment is an exceptional result. We saw this first-hand with Motocaddy, where a joined-up approach to social, paid activation and measurement delivered approximately 6x ROAS. With paid social ROAS for sporting goods brands often sitting between 2x…