Social Snapshot – 14.10.2020

October 14, 2020

Sometimes it can be hard to stay up to date with the ever-changing world of social media! Stick with us as we take you through our weekly roundup of everything you need to know…

WordPress turns blogs into Twitter threads

WordPress has released a new function that allows users to turn their blog posts into Twitter threads. Although not necessarily useful for every blog, it could come in handy for quick, news updates like social snapshot.

Find out more here.

Snapchat launches first Lens collab

After announcing ‘Local Lenses’ back in June, Snapchat has launched its first Lens collaborative AR project with Carnaby Street.

Find out more here.

Twitter’s prompting hidden Tweets

Twitter is currently testing a new feature that prompts users to hide replies that could be seen as offensive, as a way of combatting arguments and negative interactions.

Find out more here.

Instagram updates Reels features

Instagram has added 3 new features to Reels in the past week, all to do with audio; ‘Save Audio’, ‘Share Audio Pages’ and ‘Audio Browser’.

Find out more here.

Facebook Messenger announces new branding

Facebook has released new branding for Facebook Messenger, which aligns with Instagram’s features, allowing users to customise their own themes and make the new features more ‘fun’.

Find out more here.

Latest Posts

The era of UGC driving rumbles on – with LinkedIn now saying that content generated by individual profiles is proving more effective for B2B lead/sales generation than business pages. Yes, people buy from people so we can understand this logic. We’re more likely to engage with a personal post than…

You know what’s oddly cheering. Most brands have loads of proof that they’re worth buying. By proof I mean the specifics that make a claim believable when someone repeats it to a friend, or a colleague, or their partner on the sofa. Customer stories with detail. Before-and-after that feels properly…

If you work in social media, staying informed isn’t optional. It’s part of the job. Trends, platform changes, cultural moments, crises, memes, conversations, they all shape what we publish and how it’s received. Being aware of what’s happening in the world helps us create content that’s relevant, sensitive, and credible.