Social Snapshot – 15.11.2023

Social Snapshot

Keeping up with the constantly changing social media landscape is difficult. Check out the latest social media headlines below:

YouTube introduces new tagging requirements for AI-Generated content

YouTube has recently announced a policy mandating creators to label content generated by AI. This means creators must now specify if a video includes realistic, altered, or synthetic content.

Find out more here.

Threads’ users to delete profiles without impacting Instagram presence

Threads has introduced a feature allowing users to delete their profile without affecting their presence on Instagram itself. This option grants users the flexibility to manage their Threads profile independently from their overall Instagram presence.

Find out more here.

And more from Threads – users can keep their posts off Facebook and Instagram

Meta’s now rolling out a new toggle allowing users to choose whether Threads posts are showcased in highlight modules on Facebook and Instagram.

Find out more here.

X launches timestamp links for video uploads

X has introduced a feature allowing users to easily navigate longer videos by enabling adding timestamp links to their attached clips.

Find out more here.

Latest Posts

Yep – it’s a 101 for finding out if your B2B social campaigns and content are delivering. Think you know it all? Think again. The sands of marketing are shifting…again. Aligning metrics and business objectives. Most B2B marketers can tell you the engagement rate. And they certainly know the level…
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Meta has started rolling ads into Threads timelines globally from late January 2026. That’s the moment Threads stops being a side app and becomes a paid, recommendation-led public square. Threads has passed 400 million monthly active users, and Meta has put daily actives at around 150 million. The strategic implication for B2C and B2B is the same; distribution gets easier to buy, credibility gets harder to earn. Threads rewards coherence in public conversation, how you answer, how you sound, how specific you are. Treat it as a trust surface, because that’s where decisions get shaped now.
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Feeds are getting tired of “perfect”. A lot of the most interesting work going into 2026 is reacting against hyper-digital polish with visuals that feel more handled: scanned textures, mismatched elements, collecting layouts, and deliberate “imperfections” that make the human hand visible again. That matters for social, because audiences clock…
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