Social Snapshot – 16.02.2022

February 16, 2022

With social news popping up every day, we know it can be hard to stay up to date. But don’t worry, we’ve got you covered! Take a look at the latest happenings in the world of social media through this week’s social snapshot. 👇🏼

LinkedIn tests new option to switch off political posts in your feed

LinkedIn is testing a new underway that will provide a way to switch off all politics-related posts and updates.

Find out more here.

Snapchat is adding a new monetization opportunity for Snap creators.

Snapchat creators will be able to switch on ads within their Stories in the new monetization test.

Find out more here.

Instagram adds a “like” option on Stories.

Instagram has added a new and straightforward way for users to engage with Stories content, enabling you to ‘like’ any Story in your feed.

Find out more here.

Twitter is now making its new ‘Safety Mode’ feature available to more users.

Twitter is introducing ‘Safety Mode’, a feature that can help users to feel more comfortable and in control of their experience on the platform.

Find out more here.

Latest Posts

D2C has a channel problem Why platform roles and better creative are replacing the old channel plan Direct to consumer brands don’t need more social channels in the plan. What’s needed is a clearer ‘platform stack’ (sorry not being nerdy, but this is the best term I can think of!).

Snapchat for B2B. No, we’re not joking – and no, we won’t apologise for the poor joke attempt in the title. The US platform says that it is the ‘new destination for B2B marketing’. A bold statement. But is it backed up by data? Well – sort of. But also…

AI promised time back. It lied If you’ve switched AI on and somehow feel busier, you’re not imagining it. You’re now managing a tool, training it, checking it, and explaining it to everyone else. The day job still exists. That’s why we ran our “Thank fck, practical AI for marketers”…