Social Snapshot – 16.03.2022

March 16, 2022

Another week, another Social Snapshot! Sometimes it can be hard to stay up to date with the ever-changing world of social media! Stick with us as we take you through our weekly roundup of everything you need to know 👇

Twitter’s working on another creator monetization option.

Twitter now appears to be working on a new ‘Awards’ option as another way for creators to generate income on-platform.

Find out more here.

Facebook has set up its own TikTok 😱

The social networking company has set up its own TikTok account. The account is verified by TikTok and Facebook also confirmed it’s legit.

Find out more here.

Twitter, TikTok, and Instagram are perfecting the user experience.

The Drum has taken a deep dive look into how the major social media platforms are attempting to enhance the user experience, and how these updates will impact brands.

Find out more here.

Digital Marketing Institute explores the next big Digital Marketing Trends in 2022.

Digital marketing trends change fast, this comprehensive overview of six key sectors will help you understand developments coming down the line.

Find out more here.

Latest Posts

Design and disability are so often discussed in terms of basic “accommodation” and “access,” yet my visit to the V&A’s Design and Disability exhibition completely shifted that perspective. Rather than framing disability as an issue to be fixed, the exhibition presents it as a culture, a rich set of identities, and a radical design force shaping practice from the 1940s right up to today.

Lurkers are your biggest audience and they’re deciding in silence. They watch in feeds, sanity-check you in comments, communities and reviews, then repeat whatever proof is easiest to quote internally. That’s why social feels harder, it’s no longer a click machine, it’s an answer surface. Ofcom shows AI summaries are now common in search results, and YouTube remains the UK’s biggest social utility by reach and time spent. If your story is inconsistent, your evidence is scattered, or your customer proof is buried, lurkers can’t do the job of trusting you for you.

Pinterest has rolled out a brand-new Media Planner inside its advertising tools, and it’s designed to make planning and managing Pin campaigns a whole lot simpler. In short? It gives you a clearer view of what you’re running, who you’re targeting, and what results you can expect…