Social Snapshot – 16.08.2023

It’s time for another social snapshot! Find out what you may have recently missed in the fast-paced world of social media:

TikTok Quick Tips

Elevate holiday marketing with TikTok’s vital insights. Craft impactful ad campaigns through strategic goals, budgeting, and optimisation. Leverage tailored examples for swift progress. Access videos or key tips from the newly released report to refine your holiday strategy on TikTok.

Instagram Rich List

Curious about the earnings of top Instagram celebrities from sponsored posts? Gain insights into potential endorsement costs and the online wealth phenomenon. Valuable for marketers assessing endorsement investments. Explore the full Hopper HQ list for details.

More Ad Changes for X

X, formerly Twitter, is discontinuing promoted account ads to focus on video and interactive formats, aligning with its evolving direction. This shift aims to prioritise adaptive content, despite the $100 million in annual revenue from Follower Campaigns. Learn more here.

LinkedIn AI Insights

LinkedIn examines generative AI’s impact on professions, offering skill development insights. The new report identifies growing AI skills and roles influenced by generative AI, stressing its augmentative role. Stay updated on relevant skill alignment. Access the full report for in-depth workplace AI insights.

Latest Posts

Is it me? Am I the problem? Or did the Christmas ads sneak onto our tellies WAY too quickly!!!? So I guess it’s that time again – the battle of the brands to make us chuckle, and shed a tear. Let’s unwrap this year’s finest festive offerings, shall we? Coca-Cola:…
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Buyers decide early. Your funnel is late. Social Day B2B this year made it crystal clear the rulebook has changed for marketers under pressure to prove growth from social. Session after session, the same message landed from different angles. The funnel you have in your deck is not how buying…
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The holiday season is the loudest time of year on social media. Feeds fill up with gift guides, sales, countdowns and sentimental posts, and it becomes very easy for brands to disappear in the noise. As a social media agency, we live in that space every day, and we know…
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