Social Snapshot – 16.12.2020

Although we’re starting to wind down for the Christmas period, the world of social media is not. With news, updates and new features being announced every day, it can be hard to keep up! So, sit back, we’ve got you covered for the latest in all thing’s social media.

 

Periscope’s shutting down

Yesterday, Periscope announced the news that it will be closing its doors and waving goodbye to the virtual world in March 2021 after usage has declined.

Find out more here.

 

LinkedIn adds product tags

LinkedIn has released a new tab in company pages where businesses can showcase specific products they have to offer, including descriptions, videos and more.

Find out more here.

 

Twitter signs deal with AWS

After been faced with issues of new feature rollouts, such as Fleets, Twitter has signed a new deal with Amazon Web Services to improve app performance and its services.

Find out more here.

 

TikTok comes to your TV

Samsung and TikTok have announced a new partnership this week that will allow users to watch TikTok videos on their Samsung Smart TV.

Find out more here.

 

Facebook’s launching Super

Facebook’s currently working on a new feature called ‘Super’ which allows users to pay for video calls with Celebrities – very much like the app Cameo.

Find out more here.

Latest Posts

D2C has a channel problem Why platform roles and better creative are replacing the old channel plan Direct to consumer brands don’t need more social channels in the plan. What’s needed is a clearer ‘platform stack’ (sorry not being nerdy, but this is the best term I can think of!).
Read More
Snapchat for B2B. No, we’re not joking – and no, we won’t apologise for the poor joke attempt in the title. The US platform says that it is the ‘new destination for B2B marketing’. A bold statement. But is it backed up by data? Well – sort of. But also…
Read More
AI promised time back. It lied If you’ve switched AI on and somehow feel busier, you’re not imagining it. You’re now managing a tool, training it, checking it, and explaining it to everyone else. The day job still exists. That’s why we ran our “Thank fck, practical AI for marketers”…
Read More