Social Snapshot – 17.04.19

April 17, 2019

Another week has passed, and my, what a week it has been! We’ve rounded up the best articles and updates, just for you. So, carry on reading, and we’ll get you up to speed with the latest happenings in social in no time

Facebook’s testing a new stories-like, ‘swipeable’ news feed. https://po.st/Wbvttr

Facebook seems to be in the very early stages of developing a new swipe through newsfeed, similar to that ‘Instagram mistake’ that happened back in 2018 ➡️

Snapchat publishes new report of the evolution of video consumption. https://po.st/hoZTP5

Snapchat has released a report looking deep into the use of video, and how short-form video content is continually growing in popularity

Facebook’s looking to bring messaging back to the main app. https://po.st/bdBZuH

Remember, back in the day when you could message your friends and like a photo on your Facebook news feed without switching to a separate app? Well, you may get that back…

LinkedIn’s rolling out photo-tagging, new photo stickers. https://po.st/hgcddb

To become a more visual-focused platform, LinkedIn is developing new image tools constantly. The latest being options to tag other users in photos, as well as including stickers to give your content that animated punch

Facebook adds new options for posting 3D photos, including 3D photos in stories. https://po.st/73YRh6

3D photos haven’t taken off just yet, but that hasn’t stopped Facebook, who are now looking to add this feature to stories

Twitter to launch a ‘hide replies’ feature, plus other changes to its reporting process. https://po.st/3IVmhR

After the initial announcement in February, Twitter has announced users will have access to hide replies on a thread from June

LinkedIn adds new ‘teammates’ option to maintain connections with colleagues. https://po.st/VK5YND

In a bit to boost engagements, LinkedIn has developed ‘teammates’ – a new option that will keep you up to date with your co-workers’ content on the platform

WhatsApp update finally brings popular app to iPad. https://po.st/B6uoKK

After years of logging in through the website, WhatsApp has finally announced they will be looking into developing an app for the channel to be used on iPad

5 social media behaviours you should absolutely avoid. https://po.st/8ESZvB

Don’t get caught doing these sh1tty social media marketing habits! Your followers will thank you for it

Latest Posts

The era of UGC driving rumbles on – with LinkedIn now saying that content generated by individual profiles is proving more effective for B2B lead/sales generation than business pages. Yes, people buy from people so we can understand this logic. We’re more likely to engage with a personal post than…

You know what’s oddly cheering. Most brands have loads of proof that they’re worth buying. By proof I mean the specifics that make a claim believable when someone repeats it to a friend, or a colleague, or their partner on the sofa. Customer stories with detail. Before-and-after that feels properly…

If you work in social media, staying informed isn’t optional. It’s part of the job. Trends, platform changes, cultural moments, crises, memes, conversations, they all shape what we publish and how it’s received. Being aware of what’s happening in the world helps us create content that’s relevant, sensitive, and credible.