Social Snapshot – 17.05.2023

Keeping up with the constantly changing social media landscape is challenging. But don’t worry – we’ve got you covered. Check out the latest social media headlines below:

Meta introduces ‘Meta Verified’ program to users in the UK

Meta’s expanding availability of the ‘Meta Verified’ subscription scheme to the UK users.

The feature is already available in the US, Australia and New Zealand.

Find out more here.

And Instagram enables GIFs in comments

Meta announced another way to respond to Instagram posts – users can now search and share GIPHY GIFs.

Find out more here.

TikTok launches a new program for music artists

TikTok’s launching a new Artist Impact Program which will help lesser-known artists add their music to TikTok’s Commercial Music Library.

Find out more here.

WhatsApp ads ‘Chat Lock’ for extra privacy

The app has launched another privacy protection feature, with its new ‘Chat Lock’ option, which enables users to move private chats out of their main inbox into their own, password-protected folders.

Find out more here.

And more from TikTok – the platform’s encouraging users to add a location

TikTok is looking to build on its business discovery potential, by asking users to add a location, and share their experiences with brick-and-mortar stores in the app.

Find out more here.

Latest Posts

How FS marketers stay discoverable when Google isn’t the starting point Sixty per cent of Google searches now end without a single click. Your prospects still have questions, but they’re finding answers on LinkedIn, Reddit, TikTok and, increasingly, in ChatGPT’s neat little summaries. As I said on the recent LinkedIn…
Read More
Summer’s not slow, but it’s just quiet enough to hear yourself think. With fewer meetings, fewer emails, and half the team in Cornwall, you finally get to lift your head from the day-to-day mess and take a proper look at what’s working, and what isn’t (well that’s what we…
Read More
There’s a new feature being tested on Instagram that hasn’t made a big splash (yet), but for social teams serious about performance, it could quietly reshape how we plan, design, and optimise content. Instagram is trialling a new analytics layer that shows how many likes each individual…
Read More