Social Snapshot – 18.03.20

The world is a crazy place right now. With news announcements being released every hour and a big cloud of uncertainty looming over our heads, it’s very easy to miss what’s happening in the industry. But, we’re here to help out ‍♀️ bringing you the latest social news…

LinkedIn’s launching conversation ads.

To help InMail ads become more engaging and interactive, LinkedIn has launched a new feature, ‘Conversation Ads’, where marketers can add multiple CTA buttons, so recipients have more ways to respond.

Find out more here.

 

WhatsApp’s setting time limits.

WhatsApp is testing out a new feature that allows users to set a time limit on messages to auto-delete. Whether that be an hour or a year, the app is letting us become more secretive.

Find out more here.

 

Instagram’s testing a new Stories mode.

Instagram is working on a new effect for Stories, called ‘Mirrors’. Which, yep, you guessed, splits your screen into different reflecting views.

Find out more here.

Twitter updates live streams.

Although only minor, Twitter has made an update to its live broadcast feature – where you can now invite audio guests to live-streams before they go live.

Find out more here.

 

IGTV monetisation is launching.

After initially testing the feature last month, Instagram has announced it’s launching the first stage of IGTV ads.

Find out more here.

Latest Posts

FMCG brands don’t need more hacks. They need to understand the behaviour behind the feed. This is my particular bugbear right now. The algorithm is only useful when you understand the people behind the signals.  We get endless tips about timing, hooks, formats, posting frequency and “what the algorithm wants”,…
Read More
Pinterest has announced a major update to the way its advertising system works, helping businesses show more relevant ads to users at the right time. The platform has improved its ad-serving model so it can now combine a user’s previous online activity with what they are currently…
Read More
If you work with motion, animation, or graphic design, or you just love watching how visual ideas are made, 2026’s calendar is looking pretty lively. Below are the events that I’d actually recommend checking out: the festivals, screenings, and niche gatherings where you’ll learn something useful and meet the kinds…
Read More