Social Snapshot – 19.01.2022

With so many social news popping up every day, we know it can be hard to stay up to date. But don’t worry, we’ve got you covered! Have a look at the latest happening in the world of social media through our social snapshot:

TikTok adds insights on the latest trending songs

TikTok has added a new element, which now provides a listing of the most popular songs in the app, at any given time, filterable by region.

Find out more here.

Snapchat making it harder for strangers to find users under 18

Snapchat has announced new restrictions to limit adults from sending messages to users under the age of 18 in the app.

Find out more here.

Twitter expands their misinformation platform insight

The platform is now expanding their misinformation reporting pilot to three new countries: Brazil, Spain, and the Philippines.

Find out more here.

And more from TikTok – the platform is looking to implement ‘Stories’ test

TikTok is making a change to its still experimental Stories feature, which would integrate TikTok Stories into the main ‘For You’ and ‘Following’ feeds in the app, as opposed to keeping its Stories element in its own separate space.clips.

Find out more here.

Meta is developing an ‘ethical framework’

Meta is now working to establish ethical boundaries on their application for the use of virtual influencers.

Find out more here.

Latest Posts

Creative content on social media tends to fall into two camps: the stuff you actually remember, and the stuff you clicked on once… then instantly forgot. We’ve all experienced the second one. The extra dramatic hooks, the “OMG, this will TOTALLY change your life” claims, the slightly over-the-top thumbnails. It’s…
Read More
FMCG brands don’t need more hacks. They need to understand the behaviour behind the feed. This is my particular bugbear right now. The algorithm is only useful when you understand the people behind the signals.  We get endless tips about timing, hooks, formats, posting frequency and “what the algorithm wants”,…
Read More
Pinterest has announced a major update to the way its advertising system works, helping businesses show more relevant ads to users at the right time. The platform has improved its ad-serving model so it can now combine a user’s previous online activity with what they are currently…
Read More