Social Snapshot – 20.03.19

Another news-filled week has passed, so here we are… bringing you a roundup of the best articles we just want to shout about. Stay with us and we’ll get you up to speed with the latest happenings in social in no time!

 

Twitter to introduce a ‘subscribe to conversation’ feature. https://po.st/VhIdfK

Twitter is working on a way to make the platform more conversational, and it seems they’re actually going to roll it out in all feeds!

Instagram’s testing a new format for stories options. https://po.st/gqcWWM

As the Stories element to Instagram forever increases in popularity, the app is apparently testing out a new layout which categorises the camera-modes into 3 formats

Facebook’s looking to capitalize on FOMO with new notifier on shared articles. https://po.st/LjFigL

In a bid to increase engagements, Facebook is looking to highlight to users when their ‘friends’ have read a shared article on the platform. Keeping everyone up to date with their group conversations.

 

Twitter launches new camera tools to increase visual focus. https://po.st/dKdySc

Sharing pictures and streaming live videos on Twitter has just got a whole lot easier, with its new camera tools!

Periscope launches increased action against fake engagement and activity. https://po.st/bsF0yO

Following in the footsteps of Facebook and Instagram, Periscope is cracking down on false engagements.

A handy guide to promoting webinars on LinkedIn. https://po.st/ja6cRV

Webinars are bread-and-butter for B2B marketers   How you promote them really matters! And, yes, it involves video   More here!

Snapchat may unveil a mobile gaming platform in April, according to new report.https://po.st/SyKGDP

Snapchat is (apparently) bringing out its own mobile gaming platform in April!

 

Instagram adds in-app checkout as part of its big push into shopping. https://po.st/tnbPf9

Instagram is going all out on commerce with the new in-app checkout which lets users store payment information…making that next purchase so much easier

Facebook’s removing ad targeting options in certain categories to avoid discrimination.https://po.st/bqmahp

Have you seen Facebook’s non-discrimination policy pop up in ads manager recently? It turns out they’re removing some specific targeting options for certain ads.

Twitter’s updating its limits on third-party usage, which could impact social management platforms. https://po.st/OZztQU

Twitter has announced it’s reviewing the platform’s API usage regulations, giving businesses three months to update their processes.

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