Social Snapshot – 20.04.2022

There is so much social media news popping up every day that it can be hard to stay up to date. But don’t worry, we’ve got you covered! Take a look at the latest happenings in the world of social media through our social snapshot:

TikTok launches ‘Interactive Add-Ons’

TikTok has announced that ‘Interactive Add-Ons’ are now available for In-Feed Ads globally, so brands can create more engaging ads with popups, stickers, and other visual elements.

Find out more here.

Instagram tests removing the ‘Recent’ tab from Hashtag searches

Instagram is testing removing the ‘Recent’ tab from hashtag search results, in an attempt to “make hashtags as valuable as possible for people”.

Find out more here.

And more from Instagram – Product tags are now available to all users in the US

Instagram has announced that all US users with public accounts can now tag products in their Instagram posts, with no need of a business or creator account in order to do this.

Find out more here.

YouTube launches new ‘Search Insights’

YouTube is rolling out its new ‘Search Insights’ feature to all creators that will provide info on the key topics of interest among your video viewers.

Find out more here.

Latest Posts

Social schedulers vs native: what actually works You’re managing a posting plan that never quits. Copy, links, tags, alt text, approvals, and the “can we move this to Thursday?” Loop. You’re holding social strategy in one hand and a calendar in the other, trying to keep both upright. At immediate…
Read More
The funnel still matters, but social runs it: brand gravity for familiarity, clean demand capture for speed, and AEO to show up in AI answers.
Read More
Instagram Rings is a new and exciting award that celebrates creators who take bold, creative risks and push the boundaries of content on the platform. Instead of focusing on follower counts or financial benchmarks, it honors originality, cultural impact, and the spirit of experimentation. Winners receive…
Read More