Social Snapshot – 20.04.2022

There is so much social media news popping up every day that it can be hard to stay up to date. But don’t worry, we’ve got you covered! Take a look at the latest happenings in the world of social media through our social snapshot:

TikTok launches ‘Interactive Add-Ons’

TikTok has announced that ‘Interactive Add-Ons’ are now available for In-Feed Ads globally, so brands can create more engaging ads with popups, stickers, and other visual elements.

Find out more here.

Instagram tests removing the ‘Recent’ tab from Hashtag searches

Instagram is testing removing the ‘Recent’ tab from hashtag search results, in an attempt to “make hashtags as valuable as possible for people”.

Find out more here.

And more from Instagram – Product tags are now available to all users in the US

Instagram has announced that all US users with public accounts can now tag products in their Instagram posts, with no need of a business or creator account in order to do this.

Find out more here.

YouTube launches new ‘Search Insights’

YouTube is rolling out its new ‘Search Insights’ feature to all creators that will provide info on the key topics of interest among your video viewers.

Find out more here.

Latest Posts

As we step into spring 2024, the winds of change are blowing across the landscape of social media marketing. One trend, in particular, is making a bold resurgence from the archives of the 90s: heat-mapping. This nostalgic yet contemporary approach to design is transforming social media graphics into colourful canvases…
Read More
Keep up with the dynamic world of social media changes. Discover the latest updates and highlights right at your fingertips. YouTube launches new shopping tools and affiliate opportunities. YouTube introduces Shopping Collections provides creators with a novel method to assemble products from preferred brands, including…
Read More
There’s a myth that the number of followers you have is the ultimate measure of success. But hold on to your hashtags, because here’s the truth: obsessing over your follower count is like chasing fool’s gold. Let’s dive into why it’s time to stop counting followers and start counting what…
Read More