Social Snapshot 20.05.20

We’ve got your roundup of the latest happening on social media. For more on how these updates impact your business, drop us a line or follow our social channels.

 

Buy products directly from a business’ Facebook Page or Instagram profile

Facebook and Instagram have launched ‘Shops,’ which will allow visitors to make purchases without having to leave the Facebook and Instagram apps.

Learn more here.

 

Instagram adds new resource guides

Instagram has added a new, dedicated profile tab that will provide selected business users and creators with access to recommendations, tips, and other content.

Learn more here.

 

Facebook is buying Giphy

Facebook confirmed that it had acquired Giphy last week for $400 million, and plans to further integrate their GIF library into Instagram and other apps.

Read more here.

 

Facebook’s new Messenger Rooms is now available 

Facebook’s multi-participant video chat is live and available to all users globally. Its ‘Messenger Rooms’  will allow users to host video chat rooms of up to 50 people, with active rooms appearing at the top of Facebook feeds.

Learn more here.

 

Retweets with comments, all in one place.

Twitter has officially launched new ‘Retweets with Comments’ listing on iOS. From now on, the retweet count will include both basic retweets AND retweets with comments, and you’ll also be able to see which is which in a new listing within the tweet detail.

Learn more here.

 

Latest Posts

Pass the sauce Your next sale is happening in dark social Yippee! Social is getting social again, and it’s brilliant news for brands that know how to show up with something worth sharing. You can feel it in the tiny moments. A forward to a mate. A DM that says…
Read More
The powerful rise of communities over followers is important for both B2B and B2C. For years, social media success was measured by one thing followers. More followers meant more clout. More clout meant more customers. Sounds easy. Not anymore. We’re seeing a powerful shift in the world of social media.
Read More
It’s time for a reality check on what organic B2B social is delivering for you and your followers. Is it worth the time and effort you’re putting in? Chances are, it’s not. But there is a way to counter this… The reality check We recently did a presentation to one…
Read More