Social Snapshot – 20.10.2021

October 20, 2021

It’s that time of the week again – time for your social snapshot! We know it can be hard to stay up to date with social media news popping up every day. But don’t worry, we’ve got you covered! Have a look at the latest happening in the world of social media through our social snapshot:

Instagram adds a new collaboration feature

Instagram is launching a new collaboration option, Collabs. This new feature will allow users to collaborate on feed posts and Reels.

Find out more here.

YouTube launches new live shopping events

YouTube has announced a new series of live-stream shopping events “The YouTube Holiday Stream and Shop”, with seven days of shoppable live streams from the 15th of November.

Find out more here.

And more from Instagram – the platform is providing new data analytics

Instagram is adding more data analytics to provide more performance insight that will help creators and businesses learn more about their audience.

Find out more here.

TikTok launches “The Discover List”

TikTok is launching “The Discover List”, an inaugural list that highlights 50 of the most influential creators of the app.

Find out more here.

And last but not least – Snapchat launches ‘Quick Tap to Snap’ for Google Pixels phones

Google adds new Snapchat integration into its latest Pixel phones, ‘Quick Tap to Snap’. This new functionality will enable users to take a photo or video in Snapchat direct from their lock screen.

Find out more here.

Latest Posts

Open your feed today and you’ll probably scroll past dozens of AI-generated images and videos. Some are clever, some are beautiful, and some are just off. AI can be both a time-saver and a trust-breaker. Used well, it accelerates creativity. Used carelessly, it can make campaigns feel soulless and detached…

Social Snapshot 22.10.25 banner, blue globe background, bold white title and date. Newsletter issue on long-form social video with platform specs, paid limits, YouTube TV viewing, TikTok Creator Rewards (>1-minute), Instagram 3-minute Reels, measurement and AEO tips

this post unpacks why b2b isn’t boring and how it’s moved from nice-to-have to mission-critical. it argues for trust as a working system (clear claims, named sources, human voices), puts short, sourced answers where people and ai look (linkedin, youtube, communities), and shows why people beat logos for credibility. it backs hybrid buying journeys that give control and timely human support, and it tracks intent signals like saves, sends and branded search. if b2b is your world, join us at socialday b2b forum 2025 at bounce, shoreditch on 12 november to go deeper.