Social Snapshot 21.10.2020

Ready, set, #SocialSnapshot. It’s that time of the week again, and the newest roundup of social media updates does not disappoint. The first thing on our watch list is the newly-launched LinkedIn Stories. Marketers and professionals will now have the opportunity the share images and short videos with their audiences. We’d recommend jumping on this trend fast, as everyone will be doing the same in the coming days. Another noteworthy update is the potential new retweeting option on Twitter. While not officially confirmed, the newly-proposed default ‘Quote Tweet’ would push for people to take more time in considering their responses to tweets. Here’s the rest of what happened this week in social:

LinkedIn officially launches Stories

LinkedIn has launched LinkedIn Stories worldwide, an opportunity for individuals and company pages to share images and short videos of their everyday professional moments.

Learn more here

Facebook is adding two new discovery features to better highlight personally relevant Watch content 

Facebook has officially launched topics in Watch and adds new ‘featured’ section to highlight popular clips. Watch will give users the ability to follow subjects, based on hashtags. In addition to this, Facebook’s also added new highlight sections to showcase the most popular videos and moments on the platform.

Learn more here

Instagram will crack down on influencers who don’t disclose commercial partnerships

Instagram has committed to protecting consumers by ensuring that influencers disclose commercial relationships within their post. New prompts and algorithms will be introduced to ensure this.

Learn more here

Facebook Messenger has a new look 

Facebook has launched a new look for Messenger, which features a colour gradient tone and customisable backgrounds. This comes as part of the integration of Instagram Direct and Messenger connection.

Learn more here

 ‘Quote Tweet’ may become the default retweeting option

Twitter could be set to remove the current retweet menu options, and open direct to a ‘Quote Tweet’ composer window instead.

Learn more here

For more social updates, follow us on Twitter.

Latest Posts

this post unpacks why b2b isn’t boring and how it’s moved from nice-to-have to mission-critical. it argues for trust as a working system (clear claims, named sources, human voices), puts short, sourced answers where people and ai look (linkedin, youtube, communities), and shows why people beat logos for credibility. it backs hybrid buying journeys that give control and timely human support, and it tracks intent signals like saves, sends and branded search. if b2b is your world, join us at socialday b2b forum 2025 at bounce, shoreditch on 12 november to go deeper.
Read More
If you’re a B2B marketer, you can probably see your buyer is changing. Your meetings seem to have more and more senior-positioned folk who are younger, digitally native, and social pioneers. It’s time to adapt accordingly. They research on their phones, trust creators more than brands, and expect to feel…
Read More
Social schedulers vs native: what actually works You’re managing a posting plan that never quits. Copy, links, tags, alt text, approvals, and the “can we move this to Thursday?” Loop. You’re holding social strategy in one hand and a calendar in the other, trying to keep both upright. At immediate…
Read More