Social snapshot – 22.05.2024

Stay updated with the constantly evolving world of social media. Discover the latest highlights here:

WhatsApp adds new status colours and fonts

WhatsApp has introduced new creative features for its “Status” option, offering more ways to personalise your temporary updates.  

Read more here.

TikTok launches program to showcase positive impact creators

TikTok is launching a new program to support creators on the platform, this time focusing on those who are making a societal impact through their in-app presence.

The new TikTok Change Makers Program will spotlight creators and non-profits “who drive meaningful change in their communities through TikTok.

Discover more here.

X is making likes private

Your Likes on X will soon become private, as the platform aims to protect your interests from potential negative perceptions.

Find out more here.

Pinterest releases new report on Gen Z user trends

From self-exploration to shopping lists, Gen Z is increasingly flocking to Pinterest. They are the fastest-growing audience, now comprising over 40% of our global monthly users. Moreover, they are more engaged than other generations, searching and saving content at higher rates.

Read more here.

LinkedIn introduces AI content labels

LinkedIn has recently joined other social platforms in implementing labels on AI-generated content within user feeds. This initiative stems from a collaboration with the Coalition for Content Provenance and Authenticity (C2PA), leveraging data tagging techniques to discern AI-generated images.

Find out more details here.

Latest Posts

Open your feed today and you’ll probably scroll past dozens of AI-generated images and videos. Some are clever, some are beautiful, and some are just off. AI can be both a time-saver and a trust-breaker. Used well, it accelerates creativity. Used carelessly, it can make campaigns feel soulless and detached…
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Social Snapshot 22.10.25 banner, blue globe background, bold white title and date. Newsletter issue on long-form social video with platform specs, paid limits, YouTube TV viewing, TikTok Creator Rewards (>1-minute), Instagram 3-minute Reels, measurement and AEO tips
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this post unpacks why b2b isn’t boring and how it’s moved from nice-to-have to mission-critical. it argues for trust as a working system (clear claims, named sources, human voices), puts short, sourced answers where people and ai look (linkedin, youtube, communities), and shows why people beat logos for credibility. it backs hybrid buying journeys that give control and timely human support, and it tracks intent signals like saves, sends and branded search. if b2b is your world, join us at socialday b2b forum 2025 at bounce, shoreditch on 12 november to go deeper.
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