Social Snapshot – 22.12.2021

December 22, 2021

We’ve almost made it to the end of 2021, and what a year it has been! Before we dive into the mulled wine and mince pies, we’ve got one last round-up for all of the latest happenings on social media this past week.

Twitter tests new creative tweet options

Twitter is working on a new “Quote Tweet with reaction” option that would enable users to attach the original tweet as a sticker to a captured image or video.

Find out more here.

Instagram announces new post previews updates

Instagram has announced new updates when sharing content outside of the platform that will improve post previews when you share public posts to Twitter or when you embed content.

Find out more here.

TikTok tests new re-post option

TikTok is now testing a new re-post option that enables users to re-share TikTok clips to their followers, displaying the re-posted clip in their connections.

Find out more here.

Twitter publishes 2022 Planning Guide

Twitter has published a new 2022 planning guide to assist brands in their tweet strategy with best Twitter tips and tools.

Find out more here.

Latest Posts

Because the work everyone copies rarely stays effective for long. One of the easiest ways to make social look forgettable is to follow every piece of accepted advice too faithfully. That’s why we have to break the rules, occasionally That sounds slightly weird to admit in an industry built…

Meta has rolled out several new updates to its Edits video editing app, and if you create content for social media, these changes are actually pretty bloody exciting. The platform is steadily evolving into a powerful but simple editing tool for creators, offering new features that help…

D2C has a channel problem Why platform roles and better creative are replacing the old channel plan Direct to consumer brands don’t need more social channels in the plan. What’s needed is a clearer ‘platform stack’ (sorry not being nerdy, but this is the best term I can think of!).