Social Snapshot – 23.02.2022

February 23, 2022

It’s that time of the week again. Have a look at the latest happening in the world of social media through our social snapshot:

Facebook launches Reels globally.

Meta is launching Facebook Reels in more than 150 countries. These new features include Remix and sharing to Facebook Stories.

Find out more here.

Instagram releases ‘Love At First Slide’ series.

In honour of Black History Month, Instagram is releasing ‘Love at First Slide’, a content series that celebrates the power of black love.

Find out more here.

Reddit announces new platform updates.

Reddit has announced a few platforms updates, including the rollout of some new image editing tools and new features for Reddit talk, like recordings and a live talk bar.

Find out more here.

Snapchat launches its ‘Hey, You Good?’ campaign.

Snapchat is rolling out a new AR campaign called ‘Hey, You Good?’ to educate users about mental health issues impacting black communities.

Find out more here.

Latest Posts

The era of UGC driving rumbles on – with LinkedIn now saying that content generated by individual profiles is proving more effective for B2B lead/sales generation than business pages. Yes, people buy from people so we can understand this logic. We’re more likely to engage with a personal post than…

You know what’s oddly cheering. Most brands have loads of proof that they’re worth buying. By proof I mean the specifics that make a claim believable when someone repeats it to a friend, or a colleague, or their partner on the sofa. Customer stories with detail. Before-and-after that feels properly…

If you work in social media, staying informed isn’t optional. It’s part of the job. Trends, platform changes, cultural moments, crises, memes, conversations, they all shape what we publish and how it’s received. Being aware of what’s happening in the world helps us create content that’s relevant, sensitive, and credible.