Social snapshot – 23.11.2022

November 23, 2022

It’s that time of the week again! Take a look at the latest happening in the world of social media:

Pinterest is now available in Afrikaans, Croatian and Bulgarian languages

Pinterest is expanding its language options to Afrikaans, Croatian and Bulgarian. That makes the platform available in 41 languages to all Pinners on iOS, Android, and web.

Find out more here.

YouTube offers themed activations for the FIFA World Cup

YouTube’s looking to use the FIFA World Cup as another avenue to promote YouTube Shorts via a range of themed activations and challenges for the event.

Find out more here.

Meta implements stricter privacy controls

Meta has announced a new set of updates to better protect younger users from potential exposure to predators in the app.

Find out more here.

And more from Meta – the platform’s removing religious, sexual and political preferences

Meta has begun informing Facebook users that it’s removing several profile info fields to make it ‘easier to navigate’.

Find out more here.

Latest Posts

Design and disability are so often discussed in terms of basic “accommodation” and “access,” yet my visit to the V&A’s Design and Disability exhibition completely shifted that perspective. Rather than framing disability as an issue to be fixed, the exhibition presents it as a culture, a rich set of identities, and a radical design force shaping practice from the 1940s right up to today.

Lurkers are your biggest audience and they’re deciding in silence. They watch in feeds, sanity-check you in comments, communities and reviews, then repeat whatever proof is easiest to quote internally. That’s why social feels harder, it’s no longer a click machine, it’s an answer surface. Ofcom shows AI summaries are now common in search results, and YouTube remains the UK’s biggest social utility by reach and time spent. If your story is inconsistent, your evidence is scattered, or your customer proof is buried, lurkers can’t do the job of trusting you for you.

Pinterest has rolled out a brand-new Media Planner inside its advertising tools, and it’s designed to make planning and managing Pin campaigns a whole lot simpler. In short? It gives you a clearer view of what you’re running, who you’re targeting, and what results you can expect…